Houston-Galveston Area Council

We knew there was no way we could quickly convince many Houston-area commutes to leave their beloved SUVs in the garage for the sake of improving air quality. But what if we eased them into the idea, with no guilt trips or drama? This quirky campaign features some surprising commuting characters and encourages people to become Road Warriors for a smarter commute on their own terms--not every day, of course, but one day a week.